Grannies
The best technologies are the ones based on real-life insights.
Like the Kia Pedestrian Detection, which keeps an eye out for pedestrians and takes action to prevent accidents from happening. A useful safety feature, inspired by the true experts in people-spotting.
Recognition
. Cannes Lions: Shortlist (Print)
. New York Festivals: Bronze (Print)
. AdForum PHNX Tribute Awards: 5x Bronze (Print, Press)
. Best Ads on TV (Best Print of the Week reviewed by Rory Hamilton, founding partner and ECD at Boys and Girls, Dublin)